In this video, Head of Advertising and Communications for FIAT North America Casey Hurbis gives insight into how the new FIAT 500 Abarth pays homage to its namesake, Karl Abarth. Casey also chats about social media, comments on the seductive new FIAT 500 Abarth commercial, and even talks price.
New Fiat 500 Abarth
Ryan travels to the outskirts of Las Vegas to test the new Fiat 500 Abarth, at and around Spring Mountain Raceway. Can this new 500 deliver on its promise of being feisty and fun transportation? Pricing on the Abarth starts at $22500. Cameo by Supermodel Catrinel Menghia (the girl from the Abarth ads!)
Footage from the floor of the LA Auto Show as we reveal the new FIAT 500 Abarth.